Creating An Authentic Barbieland Required Some Math

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Greenwood and Spencer, who have worked together on projects like “Darkest Hour,” “Beauty and the Beast,” and “Anna Karenina,” and have six Academy Award nominations, had to deal with the proportions of how Barbie dolls fit into their Dreamhouse, which isn’t quite like a human would fit in a regular house. Greenwood told the publication, “If you put the doll in the Dreamhouse and she puts her hands in the air, she can touch the ceiling. She is strikingly out of scale.” She said it was the same with the car because Barbie’s legs don’t really bend. (Anyone who had one of these cars can talk about trying to make her fit. I used to just have her sit on top of the car like some sort of stunt performer.)

Greenwood explained how the math worked:

“We worked it out to be 23% smaller than human size for the sets. What this did is when you built it for real, you made the actors seem bigger in the house. That gives it a toy quality or what we found out Mattel calls ‘toyetic.’ Finding what it is that makes it a toy.”

Not only does it feel “real,” like what we imagined as children, but the larger size of the Barbies and Kens and friends make them the focal point, even with the abundance of pink and the piles of eye candy around them.

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