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What we’re seeing more and more is that services like Max are going to remove shows and movies that aren’t being streamed a lot to save on paying out royalties. However, rather than just let those shows and movies collect dust, they will be licensed elsewhere to generate revenue. And, as Harowitz, points out, that has given millions of people access to shows like “Westworld” who previously weren’t subscribed to HBO. “I think at the end of the day [there’s] equal benefit to consumers,” he concluded.
“We’re a couple of months into our partnership and we’re seeing a lot of good momentum, we’re seeing people engage with those channels,” Horowitz added. “It’s just a really broad swath of programming that really adds to the depth and breadth of what we can offer to [Tubi viewers].” Speaking a little bit more about the deal Tubi made with WBD, Harowitz indicated that they didn’t hesitate to save the shows that were being dumped from HBO Max.
“When you have one of the oldest and most storied TV studios in the business come to you with a unique opportunity, you jump on it.”
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